Sunday, January 22, 2012

THE CORE COMPETENCE OF THE CORPORATION


A company or institution needs to be competitive enough to survive in a competitive world. Based on Wikipedia, a core competency is a concept in management theory originally advocated by CK Prahalad, and Gary Hamel, two business book writers. In their view a core competency is a specific factor that a business sees as being central to the way it, or its employees, works. 

It fulfills three key criteria: it is not easy for competitors to imitate, it can be re-used widely for many products and markets and it must contribute to the end consumer’s experienced benefits.
In Intercity College its Core Competencies may include the following: Quality of education it brings to the students, the facilities it provides for better student learning and the development of highly qualified faculty and staff.

Some businesses focused on producing end products through their various business units. They failed to consider creating their core competence which would lead them to increase their market share.

By combining a set of core competencies in different ways and matching them to market opportunities, a corporation can launch a vast array of businesses.

Without core competencies, a large corporation is just a collection of discrete businesses. Core competencies serve as the glue that bonds the business units together into a coherent portfolio.

With their core competence developed, they could get into making their core products which can be used by other businesses in assembling various end products. Core competencies manifest themselves in core products that serve as a link between the competencies and end products. Core products enable value creation in the end products.

In our school, Intercity College, one of our core competencies is the expertise of teachers in their respective fields. Most of them are having mastered degrees in their fields of specialization. With our school having different programs Technical Vocational Education (TVE), it should have the capable workforce to cater the students the skills and knowledge they need to acquire in their chosen program.

For example, for the TVE, the teachers who handle field of specialization such Baking and Pastries, PC Hardware Servicing are passers of National Competency II of TESDA. A teacher cannot teach a specialization without passing the NCII TESDA Certification to ensure that quality education is afforded to the students.  With this core competence, the school will be able to produce its core products, students who are academically competitive especially those from ESEP program and technically equipped especially from TVE program which is in line with the vision and mission of the school.

With regards to my own self, I also have my own core competencies as an instructor. First, I provide quality learning’s to my students. I share everything I learned to them unlike other instructors who only gives limited learning’s to their students because they are afraid that their students might become more intelligent when compared to them. 

Second, I train my students in a way they find it enjoyable and there has always been an interaction between the students and the teacher to make it more fun. In addition, just like my co-employees I also earned qualifications from TESDA and is on the verge of planning to apply as an Assessor for Computer Hardware Servicing NC II. These qualifications are very important to me since these are the basis of a competent instructor. 

         A core competence is the result of a specific set of skills or production techniques that deliver value to the clientele. Therefore, in order for an institution to survive it should have its own core competencies which not only provides quality education to the students but also able to survive in a competitive environment.

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